Get to know the faces of BassmastHER
We asked the BassmastHER crew and one super fan to fill out a quick survey, and the results gave a fun, honest look at the personalities on the team.
The origins of cut ice cream
Fans often ask about the origin of our “cut ice cream” tradition. I go out for ice cream with Tiff, the kids and our friend and videographer Kyle any time...
Gear Review: Z-Man 6-inch Scented Jerk ShadZ
WHAT IS IT? Z-Man 6-inch Scented Jerk ShadZ WHAT SETS IT APART? Made from Z-Man’s durable ElaZtech plastic, which is said to be significantly more durable than standard plastic material,...
Open: Day 1 mega-bag puts Roumbanis in the lead at Eufaula
Fred Roumbanis takes the Day 1 lead at the 2026 Turtlebox Bassmaster Open at Lake Eufaula presented by Battery Tender with 28 pounds, 5 ounces.
Longtime tournament support rep Joby Smith passes
Joby Smith, longtime Johnson Outdoors service technician, unexpectedly passed away on March 26, 2026, during the Bassmaster Elite Series tournament at the Tennessee-Tombigbee Waterway in Columbus, Miss. His passing was...
Shallow-water paradise awaits College Series at Santee Cooper
CLARENDON COUNTY, S.C. — Deciphering the spawning stages will be key to finding success during the Strike King Bassmaster College Series at Santee Cooper Lakes presented by Bass Pro Shops. “The...
Motivation for the 2027 Bassmaster Classic
Progressive Bassmaster Elite Series pros who fail to qualify for the Bassmaster Classic typically work for their sponsors at the Bassmaster Outdoors Expo during the tournament. I was one of...
Iaconelli talks and teaches Tombigbee
Few anglers in the history of fishing have the ability break down their rational and explain their thoughts as effectively, articulately, or as entertainingly as Mike Iaconelli.
Opens profile: Browning’s EQ Quest
Stephen Browning of Hot Springs, Ark., claimed second place at the first Bassmaster Open of 2026 on Florida’s Kissimmee Chain, putting him in the fast lane as he strives to...
BassmastHER Profile: Nevaeh Lowen
An Bassmaster Elite veteran’s daughter captures moments and encourages others.
