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ICAST 2025: SEVIIN GX Casting Reel
Feider shows off new Z-Man Llama Tubez
Sneak peek at the New Product Showcase
We visited the New Product Showcase at ICAST 2025, and it’s safe to say there are some strange and innovative new products this year.
New Bassmaster Roku FAST Channel
Bassmaster LIVE hosts Tommy Sanders and Ronnie Moore show fans how to navigate to the Roku FAST Channel with all Bassmaster programming.
Top Tackle: The process of designing baits with Crews
In this Top Tackle video, John Crews dives into the design process of how and why he chooses new baits to create. With ICAST happening this week, new baits will...
How Bill Lowen targets big shallow water bass
Watch how Bassmaster Elite Series pro Bill Lowen uses the Minn Kota Raptor shallow water anchor to target specific big bass, as he did to win an Elite tournament.