BassmastHER
Welcome, ladies! You are now a part of a passionate community of female anglers. Although gender does not dictate how successful you can be on the water, we know it helps to have a like-minded support system for education, travel, inspiration, and ideation.
Maggie Jo: Lessons from my First Bass Boat
The idea of owning her own bass boat is something BassmastHER ambassador Maggie Jo Carsello has been dreaming about for years. Maggie Jo already spent as much time on the water as her schedule allows, but until recently...
10 baits heating up the summer bite in 2026
From fuzzy finesse baits to old-school summer staples, here are 10 lures helping anglers stay on a hot streak during the toughest days of summer fishing.
HER Profile: ‘Mama Gee’ committed to spreading joy
A former cheerleader excels at serving and encouraging her son and many others.
Patterson breaks down her time at Lake Norman
Finding celebration in the grinding season
The life of a full-time angler is often romanticized as a perpetual vacation on the water. In reality, it’s a relentless cycle of gas station grab-and-go meals, 4:00 a.m. alarms,...
