YUM Sonar Minnow – New Colors
The Bassmaster Classic winning YUM Sonar Minnow is now available in six all-new colors custom picked by Jason Christie himself! When tasked with finding new colors Christie wanted to go...
Race to the Classic is tightening
With only two Progressive Bassmaster Elite Series tournaments left on this year’s schedule, I can’t afford any slipups. The Progressive Bassmaster Angler of the Year points are so tight that...
Win a Dream Fishing Trip with BlacktipH
You and a friend could win the chance to fish for giant tuna, swordfish and more with the BlacktipH® crew! Links: See Official Rules and Restrictions ENTER NOW!
SEVIIN GW Series Saltwater Spinning Reel
Category: Saltwater Reel GW Series Saltwater Spinning Reels outperform their modest retail price while delivering uncompromising SEVIIN performance & reliability. Fully sealed corrosion-resistant rigid aluminum bodies combine with a shielded...
St. Croix GXR Lite Combos
Category: Rod & Reel Combo All-new GXR Lite Combos bring St. Croix performance and SEVIIN reliability to the premium, light-line spinning-combo market. Offering 5 precision-matched models optimized for light and...
St. Croix ROGUE V
Category: Saltwater Rods Consisting of 39 high-performance Boat, Jig, and Slow-Pitch Jig conventional and spinning models, all-new ROGUE V rods are crafted from St. Croix’s new Matrix Composite material with...
St. Croix Fly LEGEND ELITE
Category: Fly Fishing Rod Angler-favorite LEGEND ELITE all-water flyrods are back, reimagined & improved for 2026. Crafted on the series’ beloved IPC mandrels with upgraded materials, ergonomics, aesthetics, plus all...
Utilizing current on the TVA
Growing up on the Tennessee River, current has always been important to me, but this time of year it really comes to the forefront. Afternoon in June and July sees...
Gear Review: Great Lakes Finesse CX Rods
WHAT IS IT? Great Lakes Finesse CX Rods WHAT SETS IT APART? Makers of finely tuned, dialed-in smallmouth baits, the Great Lakes Finesse Design team has a solid handle on...
Sustainability and stewardship
Manufacturers and anglers can have a positive impact on the natural resources upon which the fishing industry depends.
