Why my truck wrap is so personal
Y’all have been loving the artwork on the hood of my 2025 Toyota Tundra TRD Pro, thank you! But there’s a little more to it than meets the eye, so here’s a fun little story time for you!
BassmastHER
Welcome, ladies! You are now a part of a passionate community of female anglers. Although gender does not dictate how successful you can be on the water, we know it helps to have a like-minded support system for education, travel, inspiration, and ideation.
Boujee + bassin gear guide
From forward-facing to fashion-forward… boujee baits and boujee bass are trending.
Offseason Obsession: Muskie Pursuits with Kristine Fischer
Kristine Fischer spends most of her year chasing bass and competing in tournaments out of her kayak or Ranger Boat, but in the fall and winter she has a special...
BassmastHER announces 2026 workshop schedule
BassmastHER is excited to officially announce our 2026 workshop schedule, with six stops planned across the country during some of Bassmaster’s biggest events of the year. These workshops are designed to...
BassmastHER
BassmastHER Podcast: Episode 7 (Lisa Talmadge)
The BassmastHER team interviews the legendary tournament director, Lisa Talmadge, to get her point of view as a woman working in the fishing industry.
Talmadge breaking down barriers
by Best on Tour In 1972 Bernice Gera became the first woman to umpire a professional baseball game, retiring after one game citing the resentment of other umpires as her...
Team fishing tips that make you both better anglers
Whether you’re fishing junior, high school or weekend team trails, teamwork can make or break your day. Here are the simple boat strategies that help teams stay organized, efficient and ready to adapt
Meet the 2026 BassmastHER anglers
Launched in 2022, BassmastHER has grown from a small content initiative into a thriving community for women in fishing. Meet the four anglers leading the program in 2026 through competition, mentorship and a shared passion for the sport.
That one warm day that changes everything
Winter in the South has a way of blurring together. Once the holidays pass, most anglers go quiet. Money gets tighter. Deer season takes priority. Boats stay covered. Fishing does...
Trusting instincts on big water: Kristine Fischer’s kayak mindset
From her early days in kayak tournaments to competing against the best anglers in the country, Fischer has learned that preparation is only half the battle. The other half is trusting instincts once the tournament clock starts, especially when fishing massive lakes and river systems from a kayak.
