If you feel behind in bass fishing, read this
If you’ve ever felt like you’re behind in bass fishing, you’re not alone. Here are three lessons learned through years on the water that may help reframe the journey.
BassmastHER
Welcome, ladies! You are now a part of a passionate community of female anglers. Although gender does not dictate how successful you can be on the water, we know it helps to have a like-minded support system for education, travel, inspiration, and ideation.
Gear Review: Huk Women’s Plush Fleece 1/2 Zip Pullover
WHAT IS IT? Huk Women’s Plush Fleece 1/2 Zip Pullover WHAT SETS IT APART? This cozy pullover from Huk takes their fan-favorite high-pile fleece and reimagines it with a modern...
BassmastHER
Toyota Owners BassmastHER Workshop at Lake Guntersville
Check out this video recap of the hands-on learning and community at the Toyota Owners BassmastHER Workshop at Lake Guntersville, where anglers built confidence on the water and connected with...
Jenna finds healing through fishing and purpose at Prodigal Pottery
Meet Jenna, the director of Prodigal Pottery, whose story is one of redemption and hope. After battling addiction and rebuilding her life through recovery at King’s Home, Jenna found new peace...
Carla calls on anglers to support King’s Home
After escaping a domestic violence relationship, Carla found safety and strength through recovery at King’s Home. Now a proud former resident and current employee at Prodigal Pottery, she’s using her love...
Truck tours: Anastasia Patterson
Take a truck tour with Anastasia Patterson and see what it's like to travel for the 2025 Bassmaster Opens as a female angler.
Women’s wear for outdoors fun
For many years, my wife has borrowed/appropriated her choice of the many t-shirts, hoodies, etc. that I’ve acquired through my fishing industry career. Lately, though, she’s been selecting her own...
Truck tours: Maggie Carsello
Take a truck tour with Maggie Carsello and see how her Toyota is the ultimate tool for living an outdoor lifestyle.
