The CAST: The Foundation of B.A.S.S.

Jan 6, 8 a.m.: The Foundation of B.A.S.S. (Ray Scott Part I)
Scott had no plan other than a hypothetical idea of launching a legitimate pro bass fishing tour. Through his uncanny salesmanship the 1967 All-American was a success, leading to the formation of the Bass Anglers Sportsman Society (B.A.S.S.), then Bassmaster Magazine. The growing B.A.S.S. membership would rally behind Scott’s conservation program and many other ideas.