Ugly Stik plans world's largest Santa Claus bass tournament

COLUMBIA, S.C. — From the first time they sink an earthworm beneath a red-and-white bobber, anglers everywhere dream of setting a world record. This Christmas season, iconic fishing brand Ugly Stik is giving them their chance. 

The Ugly Stik World’s Largest Santa Claus Bass Tournament, set to take place Saturday, December 12 on North Carolina’s Lake Norman, will give anglers the opportunity to set a world record for the largest bass tournament comprised of anglers competing in Santa Claus costumes. The event, which will benefit Toys for Tots, will see hundreds of bass anglers competing for big payouts and prizes while wearing the iconic red Santa suit. 

The one-day, two-angler team tournament, operated by Fishers of Men, will launch out of Queen’s Landing at the McCrary Creek ramp. Entry fees for the event are $100 per team; entry fee includes a Santa suit for both competitors as well as valuable fishing products from Ugly Stik and Berkley. Guaranteed payout for first place is $5,000 with a 1 in 5 payback. A big-bass pot and an under-18 pot will also be available to competitors.

With the eyes of the world watching, an expected field of hundreds of competitors will gather to set the record for the most Santas competing in a bass tournament. Anglers will also have a chance to meet some of the top Bassmaster Elite Series and Major League Fishing Bass Pro Tour pros who will be on hand to share tips, sign autographs and help distribute raffle prizes from industry-leading brands like Ugly Stik, Abu Garcia, Berkley, Humminbird, Minn Kota, Academy Sports + Outdoors, DuraSafe, Costa and others.

“This is an opportunity to not only be a part of history, this is a chance to showcase the sport of fishing and encourage more people to get outside and enjoy one of America’s favorite recreational activities,” said Ugly Stik’s Vice President of Marketing Jon Schlosser. “The holiday season is ideal for a good-time brand like Ugly Stik to celebrate how much fun it is to fish, while also benefiting a fantastic charity.”

For registration and more information on The Ugly Stik World’s Largest Santa Claus Bass Tournament, visit For more information on Ugly Stik products, including the recently released Ugly Tuff reels and Ugly Tools, go to

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