Strike King Bassmaster College Series presented by Bass Pro Shops

College fishing builds foundation for success, part 1

Out of all the college fishing success stories circulating the outdoors industry nowadays, the story of Drew Sanford and Dalton Wilson should rank as high on your list as any....

Gear

Fuji announces new sustainability initiative

Fuji Kogyo Co., Ltd., known globally as Fuji Rod Components, has announced its support of a world- wide ecological initiative called e Sustainable Development Goals (SDGs). The plan, adopted by...

Final weigh-in: St. Johns 2019

After watching the final day of the 2019 Bassmaster Elite Series stop at St. Johns again today, see the Championship weigh-in.

Bass Life

Downtime in the springtime

Like the rest of the Bassmaster Elite Series pros and much of the world’s population, I’m stranded at home trying to fill time when I’d rather be doing other more...

Conservation News

Daily Limit: Michigan anglers protest order

Anglers, some hauling boats, were among the thousands protesting Michigan Gov. Gretchen Whitmer’s restrictive stay-at-home order, which includes prohibiting the use of motorized boats. Wednesday’s Operation Gridlock, organized by the...

Gear

Loughran’s history steeped in lure making

In 2001, Ed Loughran found himself navigating a career crossroads with purpose and performance akin to a very special spinnerbait that we’ll discuss in moment. When the Wall Street firm...

Conservation News

Should we lose sleep over bed fishing?

A question that always comes up in the spring is the issue of “bed” fishing — targeting spawning bass by sight fishing for them on their nests.  Should we be...

Bass Life

AFTCO announces Buy 1, Give 1 mask program

SANTA ANA, Ca. — In response to COVID-19, AFTCO is excited to announce its new Buy 1, Give 1 Mask Donation Program. AFTCO has produced a run of fishing face...

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