Rather Outdoors acquires Zebco

Lexington, S.C. – Rather Outdoors (“Rather”), a global leader in the fishing industry, is pleased to announce that it has acquired Zebco Brands (“Zebco”), the Tulsa, Oklahoma-based manufacturer of fishing rods, reels and...

New Products from Striker

Gear Review: Striker Brands Adrenaline Rainsuit

WHAT IS IT? Striker Brands Adrenaline Rainsuit WHAT SETS IT APART? Striker Brands has introduced a rainsuit – jacket and bibs – built for the hardcore angler that will go...

My first Elite event was awesome

My first Bassmaster Elite Series event — the 2021 AFTCO Bassmaster Elite at St. Johns River — is under my belt, and it was awesome. Of course, a big part...

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Tying a different kind of knot

While the time away from the tournament trail was short this offseason, I did have a chance to achieve one very important milestone – I finally proposed to Tiffanie, and...

Latest Industry News

Competitors crush Hobie Bass record at Lake Seminole

OCEANSIDE, Calif. (February 15, 2021) – With a two-day event that showcased a super-talented field of competitors, the Hobie Bass Open Series (B.O.S.) Anchored by Power-Pole® kicked off its 2021 season at Lake...

New storms to the top with St. Johns win

PALATKA, Fla. — Bryan New launched his rookie season in blockbuster form by topping a stout field of well-established finalists and winning the AFTCO Bassmaster Elite at St. Johns River...

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