The Mercer effect
The people I work with here in the office at B.A.S.S. have heard me talk a lot about a good friend named Beau Partee. He sounds a little like an...
Gear
Gear Review: Castaic Jerky J
WHAT IS IT? Castaic Jerky J WHAT SETS IT APART? The Jerky J originally got its reputation from postspawn, ledge fishing events on the Tennessee River where great numbers of...
Winning a new 2022 Tundra at Bonus Bucks event
More than 400 amateur anglers filled their bellies with free barbecue, cobbler and ice cream during the 10th Annual Bonus Bucks Owners event at the Bass Pro Shops Shooting Academy...
Bassmaster Fishing 2022 Video Game casts off today
BIRMINGHAM, Ala. — Today the long-awaited sportfishing simulator Bassmaster Fishing 2022 launched with exciting multiplayer cross-play, Bassmaster Royale mode and even a career path leading players from college competition all the way...
Powroznik earns Opens AOY title
GROVE, Okla. – Only when looked at in the retrospect can Jacob Powroznik see there was a plan to all this. And THE plan was bigger than his plan. Powroznik...
Latest Industry News
You need to stay on your toes
My win at the 2021 Basspro.com Bassmaster Open at Grand Lake was something else. It’s still sinking in, but I can say that it was a lesson for me, and...
How-To
Lester picks three scary good lures for Halloween
According to Brandon Lester’s mom, he hated anything in a costume as a young boy. But when it came to clowns, he loved them. “He loved being a clown at...
I was wrong
The secret to the doughball was garlic. My brother and I spent countless hours on our grandparents’ boat dock staring at rod tips for the indication of a bite every...
St. Croix Bassmaster Opens
Bowes promoted to new Bassmaster Vice President of Tournaments role
BIRMINGHAM, Ala. — Longtime Bassmaster Opens Series Senior Tournament Manager Chris Bowes has been promoted to Vice President of Tournaments, B.A.S.S. announced today. In this newly created role, Bowes will...
Gear
Gear Review: Power-Pole MICRO
WHAT IS IT? Power-Pole MICRO Anchor WHAT SETS IT APART? The introduction of the Power-Pole was one of most revolutionary changes in the boating industry in the last several decades....
