Niggemeyer gets 'sexy shad' wrap

VAN, Texas — Bassmaster Elite Series pro James Niggemeyer has a new color scheme on his boat wrap this year, made to emulate his sponsor's signature lure color, sexy shad. The wrap is white with blue-green on top and a chartreuse stripe along the side.

Niggemeyer said he thought there was not a better way to display the Strike King wrap than to use the lure color that the brand is synonymous with.

"Strike King developed the sexy shad color, and it is still their most popular color in just about any lure," said Niggemeyer. "I thought that there would be no better way to display the company that has been so good to me, than to wrap my boat in the color that they are so identified by. I really like the way it turned out, and feel that it represents Strike King very well."

In addition to the Elite Series, Niggemeyer is competing on the Bass Pro Shops Bassmaster Central Opens. When he's not fishing tournaments, he operates his guide service on Lake Fork, near his East Texas home.