
Headlined by a trio of powerful, all-new swimbait models featuring the St. Croix-exclusive GRASP reel seat, St. Croix’s redesigned and comprehensive Legend Tournament Bass Series expands to 19 technique-specific casting models and eight spinning models for 2023.


Encompassing 16 versatile boat models (Rift Salt) and 12 jigging models (Rift Jig), all-new St. Croix Rift Series rods are engineered and handcrafted in direct response to saltwater anglers demanding thinner and lighter rods with superior ergonomics, uncompromising strength and extreme durability.


All-new St. Croix X-Trek (pronounced cross-trek) Freshwater Fishing Systems appeal to anglers seeking precision-balanced, elevated, and handcrafted performance in a pre-matched spinning-rod and reel from a brand they can trust.


Consisting of 12 models ranging in length from 24” to 36” and covering the gamut between ultralight and heavy power, St. Croix’s new Skandic Ice Series rods support precise presentations while offering extreme durability, custom looks, high-quality components and angler-preferred ergonomics.


Furthering its mission to provide all anglers with the Best Rods on Earth® in any situation, St. Croix Rod announces the all-new Legend Tournament Pike Series – six technique-specific casting rods purpose-engineered and handcrafted in the USA to give uncompromising performance in the pursuit of pike to elite anglers worldwide.


The next chapter in the legacy of St. Croix’s made-in-the-USA angler-favorite Avid Series dots all the ‘eyes. All-new Avid Series Walleye rods for 2023 bring the lightweight sensitivity and extreme durability of hybrid SCIII+ carbon blank technology to 17 distinct lengths, powers and actions that support all of today’s top walleye presentations and techniques.


Further expanding St. Croix’s angler-favorite made-in-the-USA Avid Series into exciting, new, species-specific applications, all-new Avid Series Panfish rods for 2023 deliver a unique combination of elite performance and exceptional value made possible by hybrid SCIII+ carbon blanks enhanced with IPC, ART, TET and FRS technologies.


All-new St. Croix Sole Saltwater Fishing Systems appeal to anglers seeking precision-balanced, elevated, and handcrafted performance in a pre-matched inshore spinning rod and reel from a brand they can trust. Four lightweight, balanced, versatile and powerful Sole models feature St. Croix’s newest formulation of sensitive and durable SCII carbon, further strengthened with FRS technology, matched with smooth, lightweight and rock-solid saltwater-proven Sole spinning reels. Retail prices are $225 to $250 with a five-year rod warranty and a one-year reel warranty.

Engineered and handcrafted from butt to tip to master the needs and specialized techniques of salmon and steelhead trollers from the Pacific Northwest to the Great Lakes and beyond, all-new two-piece Onchor Series trolling rods range in length from 9’ to 10’6” with ideal moderate actions and medium-heavy through extra-heavy powers.


Inclusive of 21 technique-specific models featuring the St. Croix-exclusive GRASP reel seat, the totally reimagined Legend Tournament Musky Series for 2023 is St. Croix’s most advanced and comprehensive musky series ever.


Meet the most advanced walleye-specific fishing tools ever created by St. Croix Rod. Dramatically re-engineered and expanded for 2023, the Legend Tournament Walleye Series includes 17 progressive, technique-specific models, handcrafted in the USA on St. Croix’s all-new SCIV+ hybrid carbon blanks, featuring all top St. Croix technologies, and incorporating redesigned, angler-requested super-grade full-cork handle designs for improved comfort and ergonomics.


St. Croix’s popular Legend Tournament Inshore Series receives a comprehensive re-design and doubles in size for 2023. Now encompassing 19 total models (13 spinning models and six casting) built on St. Croix’s all-new lighter and stronger SCIV+ hybrid carbon blanks further enhanced with all top St. Croix technologies, new Legend Tournament Inshore Series rods fish easier than ever with redesigned super-grade full-cork handle designs for improved comfort and ergonomics.
