
Elite Series pro Bill Lowen has teamed up with Flambeau, makers of tackle storage solutions and hunting decoys. His boxes are Flambeauâs Zerust TuffTainers, which keep moisture and rust out.

The Elite-4 and Mark-4 Compact Series is a new lineup of compact, dual-frequency fishfinders with DownScan Imaging (DSI) and fishfinder/chartplotter options. Think of the Elite line as the little brothers to the larger HDS units; theyâve got much of the same pedigree, theyâre just smaller.

Humminbird 360 Imaging
Humminbird is looking to set the electronics world on its ear with 360 Imaging. Rather than scan straight down, the 360 units scan in a circle, allowing you to see everywhere around the boat, including whatâs ahead of you. Shown here is a submerged bridge.

Here you can actually see fish in a scattering of beds. Because this is in front of the boat, the bass hasnât been spooked. With traditional sonar equipment, you would have had to have ârun overâ the fish to graph it, but it likely would not have been there.

Wild River Tackle Tek Rogue
This bag is also known as the âaudio bagâ for its music-friendly design. The Rogue has an integrated speaker system designed to work with an iPod, MP3 players and other portable audio devices, like your smartphone to output quality stereo sound. The multi-function Rogue can also hold up to five large 3700-series, two 3600-series and 3500-series trays.

Wild River Tackle Tek Bar Bag
The Tackle Tek Frontier is Wild Riverâs signature bar handle bag featuring a built-in LED light system, a removable self-retracting steel cable lanyard for clippers or small tools, and multiple pockets and compartments for securing small parts and components. The Frontier has the capacity to hold up to seven large 3700-series and two 3600-series trays.

Planoâs newest storage solutions are a pair of rugged, water-resistant tubs that are great for storing a few large things, or a smattering of small things. The lockable tops are also stackable with tubs of the same size. The 1619 measures 24â x 15â x 13â; the 1719 is 30â x 14 1/4â x 12 3/4â.

These are some of the most technologically advanced sonar/GPS units on the market. The Gen 2 family features a host of upgrades including a much faster processor for near instant zooming and loading. Plus, certain units have Lowranceâs Lake Insight. These maps feature 1- to 3-foot, high-resolution depth contours for more than 650 lakes in 12 U.S. states, plus Rainy Lake and Lake of the Woods. The following slide shows Lake Insight.

This illustrates Lake Insight on an HDS 10 unit.

The Magellan eXplorist 510 Marine Edition provides boaters with a custom selection of best-in-class Navionics marine navigation charts and data plus a rugged, waterproof handheld Magellan eXplorist 510 Outdoor GPS device featuring easy-to-use menus, a built-in camera and a 3-inch sunlight-readable color touchscreen.

The Navionics Smartphone apps for iPhone and iPad are getting a significant upgrade â the ability to plot out nav points in the app and save them, allowing you to plan your fishing trip in the same app that will guide you.

This tough 12 x 7 x7 blue camo gear bag is perfect for any little tough guy. It comes complete with adjustable shoulder strap and carry handles, inside mesh zipper pockets and a spot for a water bottle.

Similar to a duffle bag, the new soft-bodied tackle bag from Ready2Fish features a padded shoulder strap, multiple storage compartments and webbed pockets.

The new T3 Front Loader by Flambeau Outdoors is a rugged tackle storage container meant to hold anything from tools to soft plastics. With its unique design, the ability to load and unload baits from the front makes for easy access.