ICAST 2026: Urchins, urchins and more urchins

The urchin bait craze has taken the bass fishing world by storm and there are plenty of new releases at Icast 2026.

CrushCity The CEO
CrushCity has done it again launching innovation in the craziest trend this industry has seen. Rapala has worked tirelessly with the R&D team to launch “The CEO” 21m built with Super TPE material that falls perfectly for its technique, with a weighted glass powder core. Multiple tapered legs create subtle action and twitching on the fall. CrushCity builds baits to win tournaments thanks to the Rapala Pro Staff and Product Development team. Seal the deal with the hottest asset in fishing.
Yamamoto Uni Mas
Expanding on the original Uni with a larger 20mm body, it offers a more noticeable profile while retaining the finesse-driven attributes that get bites. Each bulbed appendage catches water and shimmies with the slightest movement, creating a natural, enticing action on the fall when weighted. Made from durable TPE, the Uni Mas is designed to withstand even the most vicious strikes and hold up fish after fish.
Hideup Coike Fish Elastomer
The Hideup Coike Fish Elastomer is a unique finesse bait designed to imitate a tight school of small baitfish. Its innovative elastomer strands pulse, quiver, and separate with the slightest movement, creating the illusion of multiple baitfish moving together through the water. Perfect for finesse presentations, the Coike Fish Elastomer excels when bass are keyed in on shad, minnows, and other small forage, delivering an ultra-natural profile that triggers strikes from pressured and wary fish.
Hideup Coike Fullcast
Hideup Coike 17mm
Strike King Chuker
The Strike King Chuker is a durable bait designed to trigger aggressive strikes. Available in 18mm and 24mm sizes, it features tough TPE construction for long-lasting performance and an offset rigging hole that improves hook-up ratios. Includes a unique slider insert that fits directly into tackle storage for effortless organization. Offered in 12 proven colors, including high-visibility hot tip options, the Chuker adapts to a variety of water conditions.
Skinny Bear Bass Jigs 19mm Shake ‘Em
G-Ratt Baits Pop-A-Web
Our Pop-A-Web is the father of our standard Webber. We opted for a larger version featuring a forked tentacle that closely imitates a fry ball. The action this bait delivers is second to none, as it’s made out of TPE. You can rig this bait with our Dice Rig or any other method you prefer
Bait Cave Customs Zora
Introducing the Zora – Bait Cave’s all-new urchin-style bait. Utilizing our proprietary blend of plastisol, we designed this bait to have unmatched action, scent, and quality without all the drawbacks of other types of materials. Even with the most subtle or aggressive movement, the Zora will deliver. 1″ body and 4.5″ overall. Available currently in 6 colors. Made in the U.S.A.
FourSeven Lures Xeno Spore (2 pack)
The Xeno Spore is a 19mm floating finesse creature designed to trigger bites when fish refuse traditional baits. Its spherical core and ultra-thin tendrils create constant micro-movement, even at rest. Built with buoyant plastic, it hovers and stays visible in the strike zone. Ideal for pressured fisheries and forward-facing sonar, it excels on nail weights, free rigs, or jigheads.
BaitFuel Nano Spike
The BaitFuel® NanoSpike takes one of the hottest fish-catching concepts in bass fishing and shrinks it down to crappie size.
Inspired by the explosive success of urchin style baits, the NanoSpike features a compact 9mm body surrounded by 31 ultra-responsive spikes that create subtle movement and water displacement with the slightest rod movement. Its unique profile imitates a variety of natural forage that panfish and bass simply can’t ignore. Available in 8 colors and SuperCharged with BaitFuel.
Skinny Bear Bass Jigs Urchin Bait
Patent pending skinny hole TPE plastic laminate 2-color urchin bait. 
Big Bite Baits Orbix