Latest Industry News

Snowden, Morgenthaler: Top fall baits

Blaylock’s smallmouth setup at St. Clair

Stetson Blaylock finished second in both the 2019 Toyota Bassmaster Angler of the Year race and the AOY Championship event at Lake St. Clair. This was his primary weapon to...

Bro Series: Snowden and Sullivan

Brian Snowden and Randy Sullivan are 20 years apart in age, but the two Bassmaster Elite Series pros bridge the generation gap through a mutual affinity for bass fishing …...

Year of the fan: Dave DeMott

I’ve had the pleasure this week of having Dave DeMott of Flint, Mich. as my camera boat driver.  It is fair to say the man is a legend.  He’s a founding...

I’m a Bassmaster: Frank Ragnow

Frank Ragnow, currently the center for NFL’s Detroit Lions, discusses both his passions: football and bass fishing.

Toyota Talks: AOY Champion Scott Canterbury

Cracking the code

Consistency is a funny thing; a lot of times, you can be consistent until you’re not. In fishing, you can be doing the right things, but there are things you...

Toyota Talks with Brandon Lester

Bro Series: Crews and Loughran

John Crews and Ed Loughran share three things in common: a love of bass fishing, their home state of Virginia and making lures. That is serious business for Crews, while...

Year of the Fan: New York’s Cooper Daily

What an incredible season on the Bassmaster Elite Series — with plenty of excitement still to come. I’ve thoroughly enjoyed the pleasure of getting to know many of the new...