Brandon Cobb and big swimbaits

Brandon Cobb is off to a stellar start in his first year on the Elite Series. He won on his home lake of Lake Hartwell, and he currently sits 6th in the Toyota Angler of the Year standings.

Cobb finished Day 1 of Lake Fork, just 4 ounces behind the leader Chad Pipkens. "The shad spawn here is just like the herring spawn at home," the South Carolina native said.

But Cobb took a very different approach to catching bass here at Fork. He's throwing a "giant swimbait" on the fabled Texas lake.

"Before today I've probably caught like three fish in tournaments on a big swimbait," he said, with a big smile.

Adapting and evolving with what each fishery presents is frequently the key to success on the Elite Series.

Today Cobb sits in 5th place in BASSTrakk with two fish for 8 pounds. That includes a 6-2 caught first thing this morning.