PRADCO Outdoor Brands acquires Norman Lures

PRADCO Outdoor Brands, a manufacturer and marketer of fishing and hunting brands and products, has acquired legendary fishing lure brand Norman Lures, formerly of Greenwood, Ark.

Items lost overboard

Losing stuff overboard is one of the pitfalls of covering anglers, as anyone who's hoisted lens or pens over water for any length of time will attest.

Age and the pro angler, part 1

Every big-name pro will tell you that there's no substitute for time on the water, and spending all day, every day on the water is impossible with things like high school or day jobs in the way.

Bass Fishing Hall of Fame announces 2016 inductees

A former United States president, a noted bass fishing educator and one of the most innovative designers of soft plastic lures will join the current 59 members when they are formally inducted into the Bass Fishing Hall of Fame.

Walker: Dude, where’s my truck?

Many months ago the fine folks at Dick Cepek Tires and Wheels asked me if I would be interested in putting my wrapped truck in the SEMA Show in Las Vegas this November.

Brad Novak wins GoPro Best Catch Contest

Brad Novak gets up most mornings of the week at 4 a.m. and walks to the Chicago River from his home in a downtown skyscraper to fish for bass. The video he shot of his catch one morning this summer made him the grand-prize winner in the GoPro Best Catch Contest Powered by Bassmaster.

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