Latest Industry News

ICAST: Real as real baits

A visit to the New Product Showcase on Tuesday night gave some hint of a continuing trend when it comes to new bait designs at ICAST. Companies continue to think...

A bass is not a bass

One of the earliest pieces of wisdom that I received from some more experienced fishermen was that “a bass is a bass” wherever you go. It’s an accepted truth just...

Gear

Gear Review: V&M J-Bug

What is it? V&M J-Bug What does it do? Soft-plastic creature bait that can be pitched or punched into dense cover. What sets it apart? Designed by Bassmaster Elite Series...

Latest Industry News

Daily Limit: Bourne comes full circle

ORLANDO, Fla. — The Oscar is the top award for actors, the Pulitzer is journalism’s top prize. For outdoors writers, it’s the Homer. Wade Bourne was so honored Tuesday night...

LIVE: ICAST

Live coverage from the showroom floor of ICAST 2016.

Latest Industry News

Daily Limit: Biz of Best of Show

There’s no business like Best of Show business. As fishing holds its annual industry-only fete this week in ICAST, the product awards remain one of the major features. Companies work...

Latest Industry News

Gear storage galore at ICAST

If there’s one thing a visit to ICAST will inspire an avid angler to do it’s buy more gear. Seeing the latest and greatest products should motivate any bass fanatic...

Latest Industry News

Fishing algae blooms

This is the time of the year when you arrive at the dock only to see water that looks like pea soup. Some anglers turn around and head home, but...

Fishing big plastics

Fishing’s like anything else; there’s a time and a place for everything. When it comes to dealing with tough bites, one of the things we tend to think of automatically...

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