General Tire launches “Reel Job” sweepstakes

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Darren Jacobson

Fort Mill, S.C. – General Tire launches the Reel Job sweepstakes offering bass fishing fans a chance to win a VIP trip to fish with Team GT pro anglers Skeet Reese and Edwin Evers. The trip will take place following the Bassmaster Angler of the Year tournament on Mille Lacs Lake in Minnesota on Sept. 17.

To enter, fans are encouraged to snap photos of their amazing catches, a favorite fishing hole or their secret lure; post the photo on Twitter, Instagram or Facebook using #ReelJobSweepstakes and tag General Tire. It’s that easy.  Only one entry per day during the sweepstakes period of March 24 – June 24.  All sweepstakes rules can be found at Facebook.com/GeneralTire.

“Skeet and Edwin are such great guys and we wanted to offer fans a very unique opportunity,” stated Travis Roffler, director of marketing for General Tire.  “It’s one thing to watch these guys at their level fishing on television, but it’s an entirely different experience to fish right next to them.”

The Reel Job sweepstakes is an extension of the successful #teamGTfishing television commercial campaign that was introduced last year where Skeet Reese and Edwin Evers found themselves “working” in an office. As a continuation of the series, General Tire has released two new editions in the commercial campaign. The “Out of Offish” and “CFO” spots are airing now on a variety of networks and they can also be found at www.teamgtfishing.com along with a few funny outtakes from behind-the-scenes during the filming.