Gear

Gear

Orra SX spinning reel

The top of the line in the Orra family with a 9 HPCR™ bearing system and Carbon Matrix™ drag for smoother drag.

Gear

16 new hooks, jigs & rigs

Check out the latest in bass fishing terminal tackle for 2012.

Gear

Fishing Kids: Inspire the next generation

Inspire youth to fish with Fishing Kids gear!

Gear

New soft baits of 2012

See the latest innovations in soft bait technology and design from 2012.

Gear

Missile Baits launches new colors

New colors that look (and sound) tasty

Gear

Bondy Bait Co. Stub Grub

A super-durable and effective grub, goby or whatever!

Gear

The coolest bass rigs you aren’t throwing

Whether you are facing pressured bass or just want to try something different, these rigs top the list.

Gear

Bernie Schultz’s 5 Favorite cold weather baits

Schultz's 5 favorite wintertime lures.

Gear

JVD signs with Shimano

Elite Series pro Jonathon VanDam inks new deal for rods, reels and line.

Gear

Tools of the trade

Whether you're a touring pro or a weekend warrior, having the right tool for the job is important. Here's a quick list of what's hot on the water.