Latest Industry News

My motivation for 2015

It may sound crazy, but my biggest motivation going into 2015 is my grandmother and making her proud.

Improve your skills this winter

Why not spend the cold, snowy months improving your knowledge of the sport?

Dave Mercer to appear on Ike Live

I’m really excited about next Sunday’s Ike Live show. Dave Mercer, Bassmaster Elite Series emcee, will review the 2014 Elite Series season. The show will air for two hours starting...

Michigan angler earns more than $38,000 in Bassmaster Fantasy Fishing win

He never picked the perfect team and only chose the winner twice all season, but Lainsburg, Mich., angler Calvin Stier took his Bassmaster Fantasy Fishing hobby to the next level by earning a total of 10,121 points over nine Bassmaster Elite Series events in 2014.

Fishing the Winter Leagues

We fish all winter up here unless the ice forms and keeps us from launching. It did that for much of last year. That was a bummer.

It’s new

Between the postseason on Bays de Noc and the Toyota Bonus Bucks Owner’s Tournament I spent several days with sponsors. I thought you might find it interesting to learn about what we do and how we do it.

The Toyota Bonus Bucks Owner’s Tournament was cool

Last week I said we’d talk about some new things but we’re going to Plan B.

GoPro: How to tube with Dean Rojas

Dean Rojas talks fishing tubes for big smallmouth.

2014 Toyota Angler of the Year Championship, Part 2

2014 Toyota Bassmaster Angler of the Year Championship, Part 1