ICAST Day Three

The Blade Cross takes one of Lucky Craft's most popular jerkbait bodies and adds a willowleaf blade to the chin, adding more flash. A ball bearing swivel ensures smooth rotation.

The Flash Pointer further modifies the famous Pointer body. An internal weight system transfers two weights fore and aft for better casting and erratic action.

The Big Deep Cedar is designed to have realistic sound and movement and to stay in the strike zone longer. Like all Stanford Lures, the Big Deep Cedar is hand-painted and hand-tuned and made in the USA.

This cranker will dive to a depth of 12 feet with a tight swimming action as well as a wide wobble. The Hayate also features "mean" red eyes and Matzuo's heavy duty black nickel hooks.

The Trigger X Flappin' Craw is a great trailer for any jig -- from a football head style to a swim jig. The claws strike a defensive post at rest and have a moderate kick on the retrieve. Comes in 13 colors.

Ugly is in, especially if you're talking about the Buster K from Deps. In the world of hollow plastic frogs, it's a look only a bass could love, with a popper face, ultra-sharp double hooks and legs made of hair.

Reins Wake Frog

Stinky Fingers Bait Co. has introduced a new line of baits with specifically designed chambers that dispense a potent attractant. The Sinko comes eight baits to a bag.

The Lizard sponge bait innovated by Sticky Fingers Bait Co. produces great action with its thin legs and wavy curtail. It is perfect for a swimming action or Texas and Carolina rigging.

This new Incredi-Craw from Culprit has swimming antennae, realistic legs and claws that grab the attention of approaching bass by imitating a live crawfish in defense mode.

This new Helios offering in the open-faced spinning line comes equipped with the same rugged construction as the Helios baitcasters and is offered in four sizes and two gear ratios.

This model reel features C-40X carbon frame, sideplate and rotor. It's offered in four sizes and has a gear ratio of 6.0:1. The weights range from 6.6 to 8.6 ounces.

Advanced performance defines this 9 + 1 bearing Revo. It's available in left or right-hand retrieve and is available in 6.4:1 or 7.1:1 gear ratios.

The Revo SX40 is an 8 stainless steel bearing HPCR ball bearing + 1 roller bearing spinning reel. It's one piece gear box design allows for more precise gear alignment and smoother operation. It has a 5.8:1 gear ration and takes up 33 inches of line per turn.

Angler Innovations Rig Jacket

Similar to a duffle bag, the new soft-bodied tackle bag from Ready2Fish features a padded shoulder strap, multiple storage compartments and webbed pockets.

The Navionics Smartphone apps for iPhone and iPad are getting a significant upgrade -- the ability to plot out nav points in the app and save them, allowing you to plan your fishing trip in the same app that will guide you.

This hook features a swivel on either end that are said to all but eliminate line twist.

Daiwa has retooled the Steez line to be smoother and lighter than ever. The handle is lengthened for easier cranking.

The Aird features an open-frame design, weighs 7.7 ounces, has nine ball bearings and is available in three gear ratios.