This relationship marks Uncle Ray's first foray into the sport of bass fishing. "We really look forward to introducing millions of fishing fans to Uncle Ray's Potato Chips," said Ray Jenkins who founded Uncle Ray's in 1965. "Our company is a family business and we love the idea of connecting with customers through a family oriented sport like fishing." Jeff Kriet has been fishing professionally in B.A.S.S. tournaments since 1998.
He has qualified for the prestigious Bassmaster Classic seven times and will be competing in that championship again in New Orleans from February 18 through 20, 2011. "I'm excited to show off my new Uncle Ray's boat wrap at the Classic," said Kriet.
"This is the kind of company that anyone would be proud to be associated with. I can't wait to introduce more anglers and fans to Uncle Ray's Potato Chips."
Uncle Ray's has been producing these great tasting chips for over 40 years. Located in Detroit, Mich., Uncle Ray's specializes in great tasting unique flavored potato chips. A chapter from a series of stories dubbed "The Life and Times of Uncle Ray" can be found on the back of each Uncle Ray's branded product.