Bozeman, Mont. – You get one life. Fish it well. It is Simms’ new mantra and the inspiration for a new Fall 2019 Collection that keeps anglers on the water, fishing...
ETTRICK, WI – Lure Lock continues to drive innovation and technology in the tackle management category with the introduction of the new Ultra Thin tackle box. Unveiled at ICAST in July, the Ultra...
Alexandria, VA – The American Sportfishing Association (ASA) is pleased to announce that five writers have been selected to receive the inaugural ASA Angling Awareness Awards. These...
ALEXANDRIA, Va. – Newly released economic data on the national and, for the first time ever, state levels reinforce what the outdoor recreation industry has long believed: Outdoor recreation...
WOODLAND, Wash. – There’s something special about going back to your roots. G. Loomis further expands its all-encompassing IMX-PRO bass rod series with the addition of 17 new ‘Classic Action’ rods ...
COLUMBIA, S.C. (September 10, 2019) – Over the last several years, Berkley® has taken the terminal tackle category by storm with the continued performance of its super-sharp Fusion19™ hooks. In...
LADSON, S.C. – Paying for college this academic year became a bit easier for the just-announced 12 winners of the Shimano ‘Varsity Program’ scholarship program. Developed in conjunction with...
Bassmaster Elite pro Jamie Hartman joined the hosts of the We Fish ASA podcast for an interview that explained how Hartman was able to capture his second six-figure tournament check on the...
TAMPA, Fla., Sept. 4, 2019 – JL Marine Systems, Inc., maker of Power-Pole Shallow Water Anchors, understands the importance of staying charged and connected, especially in the face of a natural...
Canton, Ill. — Jeff Kolodzinski is a man on a mission — a Marathon Man out to break a record he already holds. On September 4 and 5, 2019, at Giant Goose Ranch in Canton, Illinois, he will...
ETTRICK, WI – Lure Lock continues to lead the tackle management world with the introduction of its new 4-inch deep tackle box, complete with Tak Logic Technology Gel. The 4-in-1 box...
COLUMBIA, S.C. – New for 2019, Berkley continues to roll out tested, proven new baits that deliver high-performance for specific applications. The standouts in this new line are the ...
CINCINNATI, Ohio — Mammoth Coolers, a leading provider of premium rotomolded and soft-sided coolers, drinkware and accessories is proud to announce their partnership with Bill Lowen. Bill competes...
Bassmaster Elite Series pro Scott Canterbury is leaving Waddington, N.Y., heading towards Cayuga Lake with an extra $3,000 of Toyota Bonus Bucks in his wallet thanks to a third-place finish last...
TAMPA, Fla., August 15, 2019 – Twenty years ago, John Oliverio invented Power-Pole, the original Shallow Water Anchor. While fishing the grass flats in Sarasota Bay, Oliverio found he needed to be...
Florence, Ala. – Toyota owners who are passionate bass anglers can look forward to enjoying first class fellowship and fishing on famed Pickwick Lake, in Florence, AL, during the 8th Annual Toyota...
Lowell, Mich. and Tulsa, Okla. – Lowrance and MotorGuide have announced their continued partnership after signing a long-term cooperation agreement in July. Both brands will continue to...
London; UK, and Lexington; South Carolina – Fox International (“Fox”), Europe’s largest privately-owned fishing tackle company, today announced that it has agreed to be acquired by Lew’s Holdings...
COLUMBIA, S.C. – Shakespeare®, the leader in quality and affordable fishing tackle, announces the launch of two new youth fishing products – the Catch A Monster™ series and new...
