The fishing industry is extremely competitive, and a bad decision can mean the difference between a bait you can't keep on the shelves (because it's so popular) and one that no one wants in his tacklebox.
Kevin VanDam is a big fan of the new Red Eye Shad and he's got tips on how to use it effectively.
Former Bassmaster Elite Series pro Jay Fuller gives us tips for fishing postspawn.
The Red Eye Shad took over 30 months to develop, but it was well worth it.
There's a lot more to fishing spinnerbaits than meets the eye
One of the greatest things about my weekly column here on Bassmaster.com is the e-mails I get from other smallmouth bass fanatics. One of the best came just the other day from John Whyte, a north-of-the-border brown bass chaser who loves to fish jigs for smallies on Canadian waters.
Bass eat sunfish. Anglers can take advantage of this food source if they know when and where to throw baits that mimic this meal
Miles Burghoff talks about tips and tricks to get kinks out of soft plastic baits.
Recently a fisherman sent me an e-mail asking if I thought the high-dollar hard baits are worth their $15-plus price tags. I thought I'd answer him here rather than send a personal reply.
There's more to popper fishing than simply plunking this topwater bait back from a shoreline cast. Here are somoe strategies that will keep you chunkin' this line most of the year.
A question I get asked a lot when I'm traveling around the country doing seminars is "What's the most common mistake smallmouth bass anglers make when they're fishing a jig?"