While B.A.S.S. is a tournament and membership organization, it has evolved into a powerful multimedia brand. B.A.S.S. publishes a number of magazines for anglers, including the number one "how-to" publication on bass fishing — Bassmaster Magazine. B.A.S.S. also publishes B.A.S.S. Times.
Have you ever fished a B.A.S.S. tournament or fished with a B.A.S.S. pro? If you're like most avid bass anglers, the answer is no. But it doesn't have to be.
The Jersey Score" are the words printed under Michael Iaconelli's photo, his victory-pumping arm frozen by the camera. It's an ad that promotes the Feb. 18-20 Bassmaster Classic's return to New Orleans and the Louisiana Delta for the first time since the New Jersey pro won the world championship there in 2003.
A look back at the last 40 Classics from Murray to KVD
BIRMINGHAM, Ala. -- The 2009 Toyota Tundra Bassmaster Angler of the Year, Kevin VanDam of Kalamazoo, Mich., added another accolade to his career, winning the 40th Bassmaster Classic on Lay Lake.
In 2007, Alabama angler Boyd Duckett busted the myth that a Bassmaster Classic can't be won at home. So, thanks to Duckett, no one can hang that old "home-state curse" on 2011 Classic qualifier Greg Hackney of Gonzales, La.
Every serious athlete does it: They watch themselves perform with a critical eye toward getting better. They call it watching film.
Open letter to Connecticut legislators from B.A.S.S.
Photos submitted by anglers to the 2011 January Lunker Club.