Lots of anglers talk about pattern fishing without knowing what it really is or how the concept developed. It's one of the most powerful tools in your arsenal to catch more and bigger bass.
If hollow-body frogs are your bait of choice, than the ICAST New Product Showcase could serve as some sort of weird, squishy heaven.
Mike Macon, made his first splash in the fishing fashion world when he designed the dye-sub jersey for his club in April 2008. If the latest fashion trend in fishing continues, Macon's designs could be showing up on weigh-in stages throughout the country.
Bassmaster veteran O.T. Fears has designed a phenomenal spinnerbait that no one knows about.