Kim Bain-Moore has long excelled at the difficult. Now she's attempting the impossible: being interviewed by Katie Couric and still keeping a low profile.Of the numerous media appearances the 28-year-old angler has enjoyed on the way to becoming the first woman to fish a Bassmaster Classic, the appearance on "The CBS Evening News" was a watershed, even for her.That is, she explained, "purely because it was seen by so many people."
"It wasn't just the core market of fishermen," she said. "It was really reaching out to people around the country regardless of what their hobbies were. And hopefully there were some people sitting there and thinking, 'Oh yeah, I've been fishing. I wanna go again."Bain-Moore has never been one to shrink from a stage. She has fished tournament circuits since the age of 16, winning her share along the way. But the spotlight on the Aussie has intensified since she won the 2008 Toyota Tundra Women's Bassmaster Tour Angler of the Year, becoming the first woman to clinch a spot in the coveted Bassmaster Classic.Since then, Bain-Moore has attracted the attention of mainstream media, which, while not always fascinated with professional fishing, can easily grasp a gender pioneering story.
g>The Los Angeles Times, for one, crowed that she "infiltrated what has always been a good-old-boy network" with her Classic berth.
"It's been overwhelming. But I've really enjoyed it," Bain-Moore said. "Phone interviews on the road, TV crews mingling in with the family. The car has become a sponsorship office and people are in queue on [her husband] Andre's cell phone because I'm busy on mine."
Since she moved to the United States in 2001, Bain-Moore's fishing success has been featured in numerous fishing publications. But coverage of her upcoming Classic berth is making national news — and, with coverage in her native Australia, international news.All the breakfast radio stations I used to listen to while I was growing up, they all called me," she said. "I've been in some of the major newspapers around the country. I think the Aussies are proud of me and they're making a big deal of it."It hasn't been just fishing fans catching the recognition, either."It's really nice to talk to the family that I have here from marrying Andre and seeing how excited they are at seeing me on CBS, I love that they're enthusiastic," Bain-Moore said.
That sort of levelheadedness is valuable in dealing with the mental game that comes with competing at the sport's highest level, and it is being noticed by experts. In fact, the betting Web site sportingbet.com has Bain-Moore at 28-to-1 odds to win the Classic outright. Those odds may not sound impressive, but she is 21st out of 51 anglers — ahead of former Classic champs Mark Davis and Boyd Duckett.Most observers of the sport wouldn't put her chances that high, but it's a sign of how quickly her name recognition has grown.Bain-Moore isn't letting the hype get to her. But she understands the value of good press."Any opportunity where you can not only promote the sport you love, but promote yourself a little bit as well," she said, "that's a good thing."
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