In 2014, my season was bookended by luck, and I'm fortunate to report that it was good luck ... at least this time.
Some crankbaits will create more resistance during the retrieve — or what’s referred to as “pull” — and those are the ones savvy pros search for.
What I saw at ICAST was a lot of redundancy, and that made me wonder where this industry is headed.
Kiekhaefer always had a fascination with speed, and it was this obsession that would ultimately separate Mercury from its competition.
Ever wanted to create your own lake map of private water or a particular part of your favorite public reservoir? Now you can, and it's not difficult.
By adding a dressed treble hook to your favorite topwater, jerkbait or even crankbait, you can give these lures a more attractive and appealing look — an added teaser, so to speak.
When the Kirchman Foundation and the fishing tackle industry get together, everyone wins -- especially young people.
Sometimes sea bass (redfish) can be a fun and effective way to test bass gear.
There's a right way and a wrong way to hold a big bass.
Mark Davis is a big man … in stature and in heart.