Bernie Schultz

The $100,000 lure

Dec 15, 2014

The Haskell Minnow set the all-time record for a fishing lure sold through public auction.

Selling a boat

Nov 30, 2014

Each year about this time, touring pros begin the process of selling their boats.

Don’t Look Like Me: Part 2

Nov 12, 2014

Last time I shared a personal experience with you — one that was perhaps a bit graphic. Hopefully no one was offended. My intent was to provide a wake-up call for those who haven’t yet grasped the seriousness of long-term UV exposure.

Don’t Look Like Me: Part 1

Oct 28, 2014

Have you ever had a brush with skin cancer? I have. And let me tell you, it can get pretty scary.

Tag and release ... and catch again!

Oct 20, 2014

Catch and release works! I had an interested refresher course in the value of catch and release on Florida's Lake Santa Fe.

The Bump Man

Sep 30, 2014

To be the "bump man” is arguably the most humiliating position in our sport.

Surface swagger with wakebaits

Sep 9, 2014

My first exposure to wake baits came while competing in a B.A.S.S. event on Sam Rayburn Reservoir in the late 1980s.

Luck vs. skill

Sep 1, 2014

In 2014, my season was bookended by luck, and I'm fortunate to report that it was good luck ... at least this time.

Crankbaits that hunt

Aug 13, 2014

Some crankbaits will create more resistance during the retrieve — or what’s referred to as “pull” — and those are the ones savvy pros search for.

ICAST: Abundant yet redundant

Aug 1, 2014

What I saw at ICAST was a lot of redundancy, and that made me wonder where this industry is headed.

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